How to Rebrand Your Social Media Accounts [8 Platforms] To Grow In 2022
For that vanity URL. You could type any word in it, and it doesn’t matter. The numbers will direct you to the correct Group. For instance:
The URLs are all linked to Moz Group. Moz Group. 🙂
Even though we’re not using Instagram at Moz, it’s simple to modify your Instagram information as you ensure that your brand’s name is not(Click here) being used. Edit your profile name, and then your vanity URL is changed:
Modify your Instagram username
If your name is taken, you can make a trademark claim against them.
Tumblr
There are two places on Tumblr that you can change to accommodate your rebranding, as you’ll need to alter both the name of your blog and the URL. It’s also possible to depend on the goal of your Tumblr. In this case, we utilize the Moz Health Tumblr, Moz Health, to inform our customers and community members when things go off the rails.
To give the name, this is found in the editing section associated with the blog’s design and the title field. (When I first started my blog on Tumblr, I couldn’t settle what name I wanted for my blog, which took a long time to make it a different name from Untitled!)
Change the title of Tumblr.
Your username will be linked to it when it’s tumblr.com as your domain name. You can alter your username to any name that’s not taken.
hosting the site on Tumblr or changing their name
It is a redirection of a URL to your website:
redirecting your Tumblr to an URL on your website
Important note If you own several Tumblr blogs on your account, then you can’t alter which one is the primary Tumblr blog linked to your account when you comment through Tumblr. This could be a hassle. I suggest changing your username rather than beginning a second Tumblr with the same username as you to brand your own. It isn’t a good idea to have people go to your old brand!
More than just changing names.
Rebranding involves more than simply changing names on social media. You must ensure your social media posts are consistent with your content, PR, etc. Also, you must respond to those who reach for you (it could be helpful to provide some suggestions regarding social media for CEOs).
On Moz’s day of rebranding, and until the next week, we emailed over 800 messages from our Twitter account, the main one, @Moz, which doesn’t include the other social media accounts, our on-site blog, or our Q&A forum.
All the messages that were sent from @Moz
The entire action plan for the coverage of our community team. I would suggest not starting with the specifics but instead with your objectives. After that, you can work on the details and share the information with everyone involved in the rebranding efforts.
Our goals in the community coverage rebrand were:
Make sure your accounts are all switched over into Moz names.
Let our customers be content with the new branding.
Answer 95% of questions promptly on the brand and Beta product.
You should have full coverage during launch and the following 24 hours of coverage if required.
I’m pleased to announce that this portion of our brand rebranding went well, and I wish everyone the best of luck for you who are through the same journey! I’d like to hear about your experiences.
Change your G+ profile name.
A tip for you: the old random number that you are assigned will direct you to your business even if you’ve got an unofficial URL. At Moz, we chose to use the number to link to our company page for our company from our website. This was to ensure that you don’t inquire about any site issues, and we took a risk if we awake one day with a new vanity URL.
It’s also essential not to reverify your domain’s URL, especially if trying to determine authorship or publishing status. Ensure that your web developer is aware of this, and don’t forget to make sure your bloggers alter the personal G+ accounts to show the new domain URL to indicate authorship.
Our G+ page for our company has been updated to Moz. However, the vanity URL shows SEOmoz. The good news is that Google doesn’t bother with SEO on its pages. 😉
YouTube
Make sure that your YouTube account — now automatically linked to the Google+ page as part of YouTube’s anti-spam initiatives. Manager for the G+ business page. Connect them so that the entire videos on your YouTube videos are visible on the G+ page. You can share your YouTube videos there, and all of your YouTube remarks and posts will show on your G+ page’s notifications. Although you don’t need to make this change, this will simplify your life as the name you change on your page in G+ will change your YouTube names well,
Change your display name to G+ to be used on YouTube
There are some strange rules on YouTube concerning vanity URLs, however. In some ambiguous circumstances, YouTube does not permit users to use a vanity URL that no one has ever linked to an account; even if the account was deleted, we could not get Moz and instead chose MozHQ to create our vanity URL.
As you’re sure that no one has ever heard of your brand name, You can change the name of your channel to that of your company without worries. Check that your company’s YouTube account is in sync with the latest G+ page connection and is associated with an address for business that isn’t owned by employees and not an employee’s email, either professional or personal. In one of the places I worked, an employee linked their email account to the YouTube account, and we lost our brand’s name!
Pinterest is straightforward. All you need do is edit your profile and then easily alter the information on your brand to match the new name. Be sure that if you have a new domain address and want to verify it, you need to do so.
Make changes to your Pinterest profile.
If you have someone who has your new company name listed on Pinterest, You can submit the trademark. In the case of SEOmoz, we had success in obtaining an SEOmoz username from an unidentified person who was a settler. But about Moz, the very active user was not using the username in a manner that was not compatible with our trademark. Therefore Pinterest did not grant us that Moz username. Therefore, we’re MozHQ there.
Tell me this: LinkedIn isn’t the best friend of the community manager. Rebranding isn’t more welcoming. Here at Moz, we have the Company Page and a Group.
Company Page
I’ve got negative news: There’s no way to alter the company’s website in the event of a Rebranding.
At Moz, we attempted to reach out to LinkedIn to see if we could find a solution, but they didn’t respond to our calls. 🙁 Instead, we made a brand new company profile from scratch and put up a post on the page we had previously created that we had relocated. That means we lost 7,000 people on our old page.
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